Highest and Best Use (HBU) Analysis on Vacant Land in Jakarta Garden City, East Jakarta

Abstract Land availability in the capital of Indonesia, Jakarta, is dwindling. However, its population growing. This growth affects density and activity to rising, as well need for land, especially housing purposes. Moreover, land prices are also escalated over time. Hence, optimize available utilization value, it necessary find best designation produce highest value. The Highest Best Use Analysis used achieve this goal. By evaluating several aspects, namely, physical, legal, financial, maximum productivity. research was applied an asset vacant Asoca Street, Jakarta Garden City, Cakung, East with area 3.725,68 m 2 . After analysis, obtained that apartment designation, producing increase value Rp 131.366.494/m productivity after developed by 591,04%. It feasible develop, because investment period 10 years, produces a net present greater than zero, which 418.641.935.213, internal rate return minimum attractive 7% 22,76%, payback 4 3 months, day.